Gonzo Marketing, by Christopher Locke

Amazon link Subtitled “Winning through Worst Practices”, this book caught my eye when poking around the clearance section of a bookstore. Plus it referred to “gonzo” marketing, and since I’m a huge fan of Hunter S. Thompson’s gonzo journalism, I picked it up. Christopher Locke was one of the authors of the Cluetrain Manifesto, which […]

Launch chicken

A friend of mine at Signature shared the theory of Launch Chicken with me. Say you’re in a project with a tight schedule with several different areas contributing to its success, say a product launch. Let’s say that you know that the area you are responsible for is not going to make the launch. You’re […]

Sources of Power, by Gary Klein

Amazon link Subtitled “How People Make Decisions”, this book attempts to explore the process of decision-making from a perspective far outside the normal business-world-oriented theories. In business school, people are taught that the right way to make a decision is to define the problem, generate a list of possible solutions, evaluate all of the possible […]

Autistic management software

I was talking to a friend today who’s turning into a manager, and using Microsoft Project to lay out schedules and the like. And I was horrified, given my aversion to such things. But he pointed out that it was handy for him to be able to point at his schedule and say he couldn’t […]

Google management

In a Good Morning Silicon Valley last week that a friend forwarded to me, there was an interesting excerpt from Playboy’s interview with Larry Page, one of the founders of Google. He described Google’s project tracking system: We also have systems that automate and track the management of all our projects. This allows an enormous […]

Management by numbers

This week at work we were asked to start using timesheet software to track the hours that we work on various projects. I hate timesheet software. Hate with a fiery passion. But when a coworker asked me why, I had to confess I really didn’t know. He pointed out that it only takes a couple […]

Decentralized intelligence

As usual, I love the pointers over at Many-to-Many. In particular this week, Clay Shirky pointed to this great article over at Slate by Duncan Watts on the shortcomings of centralized intelligence. Duncan Watts runs the Small World Project, which seeks to test the “six degrees of separation” hypothesis. He’s written a book about it, […]