Super Bowl Sunday

Yikes, it has been a long time since I blogged. I’ve been buried at work, although things seem to be slowing down a bit (knock on wood). For those of you that want more regular updates, I recommend Twitter and/or del.icio.us as those get updated more regularly. This past weekend, though, I made time to […]

What is the story?

Finding the story has been a recurring theme for me recently. It’s come up in a variety of settings, so I thought I’d explore the topic some more. Let’s start with the anecdotes. A friend was looking for advice on sprucing up her resume. I started with the normal advice of stating accomplishments rather than […]

Personal branding

Yesterday’s post on branding actually started because I have been thinking extensively about personal branding throughout my just-completed job search. Looking for a job entails trying to find a plausible intersection between one’s background and skills, one’s interests and career aspirations, and what a company needs. For a generalist like me, this gets particularly interesting […]

Branding

I have been thinking about the topic of branding on and off since talking with Noah Brier a few months ago. Noah pointed out to me the dizzying concept that a company does not control its brand directly – the brand is whatever people think of the company. In other words, a company can claim […]