Comments on: Branding http://www.nehrlich.com/blog/2008/08/11/branding/ Eric Nehrlich, Unrepentant Generalist Sat, 04 Feb 2012 15:12:49 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Adam Wishneusky http://www.nehrlich.com/blog/2008/08/11/branding/comment-page-1/#comment-169684 Adam Wishneusky Fri, 15 Aug 2008 12:53:48 +0000 http://www.nehrlich.com/blog/2008/08/11/branding/#comment-169684 sorry I didn't make it out last night. how was it? sorry I didn’t make it out last night. how was it?

]]> By: Eric Nehrlich, Unrepentant Generalist || Personal branding || August || 2008 http://www.nehrlich.com/blog/2008/08/11/branding/comment-page-1/#comment-169361 Eric Nehrlich, Unrepentant Generalist || Personal branding || August || 2008 Tue, 12 Aug 2008 22:00:58 +0000 http://www.nehrlich.com/blog/2008/08/11/branding/#comment-169361 [...] Branding [...] [...] Branding [...]

]]> By: Noah Brier http://www.nehrlich.com/blog/2008/08/11/branding/comment-page-1/#comment-169233 Noah Brier Mon, 11 Aug 2008 13:40:58 +0000 http://www.nehrlich.com/blog/2008/08/11/branding/#comment-169233 Interesting stuff Eric. I go back and forth on the everything has changed thing, though ... I mean I get that people are far more exposed to other people's opinions, but I don't know how much that has changed the process of building a brand. To be honest, the more I think I know the answer, the more I find exceptions to every rule ... Anyhow, good thought-provoking, read. And sorry I'm going to miss drinks. Going to be out in SF all week. Interesting stuff Eric. I go back and forth on the everything has changed thing, though … I mean I get that people are far more exposed to other people’s opinions, but I don’t know how much that has changed the process of building a brand. To be honest, the more I think I know the answer, the more I find exceptions to every rule … Anyhow, good thought-provoking, read.

And sorry I’m going to miss drinks. Going to be out in SF all week.

]]> By: Frank http://www.nehrlich.com/blog/2008/08/11/branding/comment-page-1/#comment-169230 Frank Mon, 11 Aug 2008 13:12:44 +0000 http://www.nehrlich.com/blog/2008/08/11/branding/#comment-169230 I love how Starbucks has this perception that they don't advertise even though I can not get though a newspaper without seeing a full page ad from them. They may not do mass media campaigns, but they are always working on using what they can to get their message out. I would need to think about this more, but I wonder if the development and growth of Starbucks and Whole Paycheck are similar to what BMW did in the 80's. See you Thursday. I love how Starbucks has this perception that they don’t advertise even though I can not get though a newspaper without seeing a full page ad from them. They may not do mass media campaigns, but they are always working on using what they can to get their message out. I would need to think about this more, but I wonder if the development and growth of Starbucks and Whole Paycheck are similar to what BMW did in the 80′s.

See you Thursday.

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